Lack of funds, a different social model, a health crisis: Sébastien Terre, the founder of the company, born in Limoges, has accumulated difficulties. “ Before Uber Eats and Deliveroo, we had 5% of the delivery market.it opens up…
Lack of funds, a different social model, a health crisis: Sébastien Terre, the founder of the company, born in Limoges, has accumulated difficulties. “ Before Uber Eats and Deliveroo, we had 5% of the delivery market.he unfolds. And when the terraces were able to reopen in June 2020, turnover dropped. Economic difficulties were replaced by routine layoffs that led to liquidation on 4 May.
The adventure started well. Let’s Eat has opened branches in Angouleme and Grenoble, offering a model different from the giants in the sector, based on long distance delivery and a social model. more ethical “. “ Uber and others have a controversial self-employment model. Our model was just-in-time temporary work in partnership with Adecco. ” emphasizes the founder. A model based on an employee who “ failed to express themselves “despite the fact that Deliveroo, new to the city, was sentenced on April 19 at first instance to a fine of 375,000 euros for hiring freelancers who, according to the court, should have been employees.
“We work with 22,000 couriers in France, a dozen in Angouleme. It is a system that suits them, perfectly adapted to the restoration and inherent in our model.”, assures Damien Steffan, director of communications at Deliveroo France, who recalls that the company has appealed the decision.
Temporary or self-employed
For him, the model of Uber Eats and Deliveroo is even compatible with that of companies like Let’s Eat. “ In many cities, we see how smaller operators are being created that deliver further. We think we are playing a driving role in paving the way: a habit has already developed among the inhabitants ”, analyzes Damien Steffan, for whom the Deliveroo model remains very local.
If there is no Uber and Deliveroo, there is room for local solutions.
In this case, about fifty restaurants (including ten exclusive to Deliveroo) have joined the platform, which delivers to Balzac, Linars and Vœuil-et-Giget. This is almost the same as its rival Uber Eats, which has about 80 brands. “ Competition is good, it gives choice ”, assures Damien Steffan, who admits that it will be necessary push seduce restaurateurs. To the detriment of the little ones? “ It requires restaurateurs to become more ethicalpromoted by Sebastien Terre. If there is no Uber and Deliveroo, there is room for local solutions. It’s harder when they come. »
What do restaurants think?
As for restaurateurs, the arrival of new venues is perceived to varying degrees. Some already had their own delivery service. Of the roughly fifty brands listed on newcomer Deliveroo, about forty also work for rival Uber Eats. The comparison for Deliveroo is stark: “ Uber is way above the level of service “, we explain at Sushi Yo Up in St. Cybard. Sonia Lesenier, manager of Gaspard, is more categorical: “ Their application is illegible and customer service is incompetent. At Uber Eats, you can delay an order in the app and let the delivery person know when it’s ready. With Deliveroo, this is not possible: you will have to call the delivery people every time you have to delay an order. ” she protests.
Some are still trying their luck, like Pizza Bonici at Soyaux, which is only available on Deliveroo. “ Uber is already established, all restaurants are there. I want to try with Deliveroo, even if I have my own delivery service. It gives more visibility “, points out manager Abdel Soumahoro. The same goes for Laura Kobe, co-manager of 7 épices downtown who works with Uber, Deliveroo and Just Eat, another operator: “ These are fairly well-known platforms and this allows you to see how shipping works here. »
Could the Let’s Eat model, based on the salary of couriers, influence their choice? “ There is a job for everyone, I don’t care Abdel Sumahoro answers. “ Certainly– says Sonya Leseñor. If they provide their app and it’s as easy to use as Uber, then yes. » « I’ll be more receptive, it might weigh in the scales “, Laura Kobe abounds. Others, like Sushi H, just aren’t going to launch delivery, regardless of the companies’ business model.